Kathy Cecala, an Indie Author and an active and valuable member of our private Facebook group for writers and readers, has some interesting and useful thoughts on the dark art of choosing and creating book covers. I strongly encourage you to check it and all the many other intriguing and compelling writing she has shared for us to read for free on her website.
Yes, I’m on a writing break, but it doesn’t mean I’m not thinking about the cover for my next. As we all know, you’re not supposed to judge a book by its cover. But we all do, it seems. Supposed experts in publishing tell us the cover is your most important marketing tool, though my own informal survey of readers begs to differ. Some readers will choose a book solely on its cover, but others could care less, using reviews or information on the product page to make their decision.
Truth be told, I’m in the latter group. Half the time I don’t even look at the cover of a book, even when I’ve finished reading it. And this probably explains why I tend to give short shrift to my own covers as an author. But this time I’m trying to take it seriously, mainly because I don’t feel the…
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