So, about this Snapchat thing… Yeah, it really is a thing it seems

A while back I wrote a brief post asking if anyone was using Snapchat as part of their marketing platform. I got a few responses… I checked the app out… I didn’t get it at all… And then I forgot about it.

Well, it appears the app is making it harder and harder for us to forget it according to this NYT article.

  • Snapchat is worth $30 B-b-b-billion dollars
  • It’s larger than Twitter
  • Facebook and others are desperately trying to emulate its appeal

So, about this Snapchat thingy…

Anyone have anything new to share about it re: social marketing platform?

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